Episode 15

Published on:

26th Jul 2022

You’re Thinking About Pricing All Wrong

A huge mistake many founders make is to think from the perspective of 'how much would I be willing to pay for my services.'

In today's episode of High Growth Founders, Kasey offers insight into why many startup founders think about their pricing strategy the wrong way and why this might be costing you money.

You'll learn why your ability to grow your business and revenue is directly tied to your personal development.

You'll discover why it's critical to build a clear and deeper understanding of the value you provide your customers.

Join Kasey Jones in this illuminating discussion!

You don't want to miss this!

What You'll Learn in this Show:

  • Simple but powerful strategies to help you shift your mindset about how you view money and pricing.
  • The 'Pain Primer' approach and how it can help you better understand your target customers.
  • Why the reason behind you losing prospects might actually have nothing to do with your pricing.
  • And so much more…


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About the Podcast

High Growth Founders
This is the High Growth Founders Podcast, where we give you unfiltered truth and ideas about accelerating the growth of your start-up and becoming the founder you were born to be. No fluff, no games, just straight to business.

Your host is Kasey Jones. Throughout her career as a coach, consultant, advisor, and mentor she has worked with hundreds of founders on their go-to-market strategy, building an authentic personal brand, and growing as a leader.

This show is dedicated to helping founders accelerate growth. Period.

About your host

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Kasey Jones

Kasey Jones is a growth coach, advisor, and strategist who has helped 100+ founders and their teams accelerate revenue growth and leadership development. She is also a content creator sharing her hard-won growth lessons and personal journey through her High Growth Founders podcast and newsletter and across TikTok, Instagram, Twitter, and Linkedin.