Episode 35

Published on:

24th Jan 2023

Brian Burkhart | Infusing Beauty into the Functions of Business

On today's episode of High Growth Founders, Kasey chats with Brian Burkhart, founder of SquarePlanet and host of the Square Stories Podcast. Brian's mission is to help companies bring more beauty to their work.

He will talk about his experience after being fired from SquarePlanet despite working there for 17 years and the lessons he learned.

He will also discuss his unique perspective on beauty.

You will learn about the Mingei Movement during the Industrial Revolution in Japan.

He will discuss steps on how to infuse beauty into your product or customer experience.

You'll learn why Brian believes his book, Stand for Something: The Power of Building a Brand People Authentically Love, is wrong.

Brian will reveal his #1 resource for founders.

Join Kasey and Brian as they dive into a fascinating conversation about beauty in everything you do, fear, and the duality of function and beauty.


What You Will Learn in this Show:

  • Brian's company, SquarePlanet, and what it does. 
  • How Brian started to figure out what he actually wanted to do.
  • How to infuse beauty into your product or customer experience.
  • The spotlight effect.
  • And so much more...


Kasey Jones LinkedIn

Newsletter (high growth founders.substack.com)

Stand for Something: Brian Burkhart

SquarePlanet ( squareplanet.com)

Shoe Dog: A Memoir by the Creator of Nike Hardcover – Phil Knight 

Show artwork for High Growth Founders

About the Podcast

High Growth Founders
This is the High Growth Founders Podcast, where we give you unfiltered truth and ideas about accelerating the growth of your start-up and becoming the founder you were born to be. No fluff, no games, just straight to business.

Your host is Kasey Jones. Throughout her career as a coach, consultant, advisor, and mentor she has worked with hundreds of founders on their go-to-market strategy, building an authentic personal brand, and growing as a leader.

This show is dedicated to helping founders accelerate growth. Period.

About your host

Profile picture for Kasey Jones

Kasey Jones

Kasey Jones is a growth coach, advisor, and strategist who has helped 100+ founders and their teams accelerate revenue growth and leadership development. She is also a content creator sharing her hard-won growth lessons and personal journey through her High Growth Founders podcast and newsletter and across TikTok, Instagram, Twitter, and Linkedin.